The Cutting Edge
Commonwealth Oil manufactures and markets coolants, lubricants, biodegradable products, food grade lubricants and other commodity oils. Based in Harrow, Ontario, Canada, you can read more about us at www.commonwealthoil.com.
Home page: http://www.commonwealthoil.com
Posts by The Cutting Edge
Commonwealth Oil’s Brian Lowe (Technical Sales Representative) and Kristin Knechtel (Customer Service Representative) were joined by Wallover Oil’s Bill Pearcy (VP of Marketing & Sales) and Dan Heuser (Metalworking Product Manager) on sessions from ‘Why Are My Parts Rusting’ to ‘Product Lines and Product Selection’.
Distributors who attended left with broader knowledge on Commonwealth Oil’s product lines, how Wallover Oil’s services benefit our distributors and how to navigate the Commonwealth Oil website and the various information we offer.
It was great to be able to connect with our distributors, and we look forward to hosting more sessions like this in the future. If you have any suggestions as to what you’d like to see in the future, please contact Kristin Knechtel, email@example.com.
Technical Sales Representatives from Commonwealth Oil, Brian Lowe and Alan Lerch attended the IDI Summit in Vancouver, British Columbia last month, along with Bill Pearcy, VP of Marketing & Sales at Wallover Oil.
Commonwealth Oil got to meet with distributors in our IDI network. IDI, Independent Distributors Inc., is a network of Canadian distributors specializing in Industrial Supplies, Bearing and Power Transmission products, Safety Supplies, Fluid Power products, and Janitorial Supplies. To learn more about IDI, click here.
Thank you to all who met with us at the show, and once again, thank you for planning a wonderful week to all the IDI organizers!
Happy Canada Day to all of our Canadian Distributors & Customers.
Please note our office will be closed for the holiday on Monday, July 2, 2012 and will reopen on Tuesday, July 3, 2012 at 8am.
Have a safe and happy holiday!
To wish Maxine a Happy Birthday, you can e-mail her at firstname.lastname@example.org.
Happy Birthday Max!
Today is Family Day in Ontario, a new recognized Holiday. Commonwealth Oil will be closed, and re-open tomorrow, February 21, for regular business. We apologize for any inconvenience.
Happy Family Day to all, take a moment and appreciate them today!
Technical Sales Brian Lowe, VP of Marketing & Sales for Wallover Company, Bill Percy, and Jody Early attended the 5th Annual Steel Tube + Pipe Conference held at the JW Marriott Hotel in Houston, Texas earlier this month. This conference is an information gathering and networking event for individuals involved in the steel tube and pipe industry, and allows an outlet for discussing issues directly related to their businesses.
Topics covered included: Opportunities and Vision for the Future Concerning Gas and Oil Shale, Current Vision of the Industry, Flat Rolled Suppliers Perspectives, Distributors of Pipe and Tube, Welded Tube of Canada Spotlight, Seamless Tube Spotlight, Safety and Technology, Economy, Line Pipe, International markets outlook and a focus on international mills.
Commonwealth Oil was a gold sponsor at this event, and had the opportunity to mingle with members of the Steel Tube, Pipe and OCTG world which we supply Tube Mill Coolants, Rust & Corrosion Inhibitors and other Metalworking Fluids.
The event is hosted by the American Metal Market (AMM), a popular news outlet for the Steel Tube + Pipe industry. For more information on the AMM, please visit www.amm.com. For more information on the event, feel free to contact Brian Lowe, email@example.com or Bill Percy, firstname.lastname@example.org.
Fred is enjoying his new found freedom as Maxine’s pool boy by traveling with his wife Cathy this week. They are in Captiva Florida, and happened to run into Fred’s beloved wooden statue, Joe’s cousin outside of a restaurant at the end of Sanibel Island.
Here is Commonwealth Oil’s new logo, as most of you have heard- Commonwealth Oil is now owned by Wallover Company. For more information on Wallover, please visit their website by clicking here.
We are so excited to welcome the Wallover family to the Commonwealth Oil family and welcome any questions you have about how this may affect your relationship with us (there are no plans to change anything).
If you have any questions, please contact Maxine Watters, email@example.com.
Here’s a step-by-step guide as told by Geoffrey James, Sales Machine.
1. Introduce yourself. When you get through to a prospect, say:
You: Hello [prospect's first name], this is [your name] from [your company] …
2. Obtain permission to continue. Without waiting for the prospect to respond, immediately ask the following question:
You: … Have I caught you in the middle of something?
So, the whole opener should sound like: “Hello, Jim, I’m John Doe from Acme. Have I caught you in the middle of something?” Exactly like that.
In most cases, the prospect will respond one of three ways:
- “It’s always a bad time, but what’s this all about?”
- “No, this is not a bad time. What can I do for you?”
- “I’m in the middle of something. Call me later this afternoon.”
If you get the third response, go to Step 3.
Otherwise, skip Step 3 and proceed directly to Step 4.
3. Reschedule the conversation. If you get that last response, say:
You: Thanks, I’ll call you then.
Make a note in your calendar to call again at that time. Call back at the time that you committed to do so. If your prospect answers the phone, proceed to Step 4.
However, if when you call back, you land in voicemail, leave this message:
You: Joe, you asked that I call you around this time, but it looks like you’re out. Call me at XYZ number, but if I don’t hear back from you by this Friday, I’ll call you on Tuesday.
Then call back when you said you would. When you get finally through, proceed to Step 4.
4. Continue the conversation. If in Step 2 you got one of the first two responses, say:
You: I know I’m calling you out of the blue, but sometimes if I don’t know anyone at the company I’m calling, this is the only way to develop a relationship. All I want to do right now is quickly introduce myself, my firm, and my offering.
As I mentioned, I’m with [your company] and we help companies [what your company does] and I was wondering how to best position myself to determine if our product may be a fit for you?
Most of the time, the prospect will either continue the conversation or point you at somebody who is more appropriate. In either case, you’ve successfully made the cold call and are moving the sale forward. Congratulations!
Your next step, of course, is to qualify the lead to confirm whether or not this is a real opportunity.